Mobile Strategy

Convenience, Context, and Reachability. These are the three reasons consumer reach for their mobile devices first to make their lives more fun, functional, and productive. Marketers need to deeply understand how these behaviors shape specific mobile campaign strategies if their brands are going to keep pace in today's always on, always on-the-go consumer lifestyle. Waveline media understands that mobile is not just the Internet in your pocket. Waveline media provides clients with a team of award winning strategists and a singular focus on leveraging usage behavior to engage consumers on mobile devices around the corner or around the world effectively. Our proprietary, customized software reports the effects of specific campaigns delivered in today's multi-handset, multi-provider universe.

 

  Mobile Media Planning & Buying

Creating a mobile media plan requires experience and current market knowledge. Our experienced media team is 100% impartial and able to expertly plan the most efficient media choices for a brand or business to communicate with their audience and deliver results. Whether your aim is acquisition of new customers, driving awareness or increasing brand power, Waveline media will provide a comprehensive, unique media plan to deliver theresults required to hit your campaign objectives. Our buying team is able to leverage our buying power and market knowledge to ensure we are buying at the best rate.

 

  Mobile Campaign Optimization

Most brands believe that launching a mobile campaign is a matter of an extension of their existing web campaigns. Nothing could be far from the truth. Succesfull and effective mobile campaigns require proper creative design with clear and mobile-friendly call to actions. Not to mention, it requires continous monitoring of mobile reporting technologies and optimizion of the campaign's targeting metrics for effective results. Waveline media creates mobile landing pages that simply brings results.

 

  Waveline Network

A network of highly addictive mobile apps, developed by Waveline media, reaching high-purchasing power consumers in the MENA region. Our network consists of highly addictive apps, providing daily, entertaining content in various categories, including news, sports, entertainement, and games. Reach and engage with your target audience via the Waveline Network.

 

  Yabila! Mobile Advertising Platform

Waveline media owns and operates the carrier-class mobile advertising platform, Yabila!. For consumers, Yabila! is an innovative service, available as an iPhone App, Android App, and Web Portal, enables such consumers to shop smartly by providing them with the daily deals, promotions, and new arrivals in their city. On the other hand, using its carrier-class opt-in mobile marketing engine, Yabila! empowers brands to effectively reach and communicate with target consumers in the Middle East region, anytime and anywhere.

Mobile Video Ads
Advertisers using the Yabila! Platform will now be able to better engage, reach, and interact with their target consumers by delivering rich Mobile Video Ads to them. It is a fact that Mobile lets consumers interact and experience the depth of a brand like no other medium can. The release of this innovative feature further strengthens the Yabila! platform by supporting rich mobile ad units, enabling TV-style commercials to reach the most educated, affluent and engaged audience

Yabila!'s Rich, Live Analytics Becomes Richer
One of the strongest assets of the Yabila! Advertising Platform is its detailed, smart reporting and live analytics feature. Advertisers are able to track how consumers interact and engage with their ads, whether they click on an ad, zoom into its image, play its video, call the advertiser at a certain time/date, along with detailed demographics of the involved consumers..

Visit Yabila.com